MetaMinding Lab at CICAF 2025: Pioneering the Future of IP & Gaming

June 4, 2025

We’re honored to have been invited by the Hong Kong Digital Entertainment Association (HKDEA) to join the 21st China International Cartoon and Animation Festival (CICAF) in Hangzhou last week!

A huge thank you to HKDEA for this incredible opportunity to connect with leading digital entertainment IP owners across China, Asia, and our fellow Hong Kong innovators.

At CICAF, we showcased our New Gen Pulse platform, demonstrating how AI-driven Experience Marketing in games to enhance engagement can revolutionize IP licensing for brands. Key highlights:

  • New Partnership Models: Discussed collaborations to integrate iconic IPs into games via our platform.

  • Gen Z Reach: Explored how IP owners can tap into our growing 30M+ gamer network for immersive brand experiences.

  • Innovation Spotlight: Shared how MML bridges digital IP, gaming, and brands to create value beyond traditional licensing.

Excited to turn these conversations into groundbreaking projects! Stay tuned for updates.

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